The Admin Console Dashboard provides a wider range of aggregate signup data points for your TurboVote site(s) than ever before! Since this page does not include any individual-level data (see the section on the User Export for that), it provides a great way to get a higher-level understanding of engagement on your site. You can simply open up your Dashboard, take a look at your different graphs and charts, adjust them by date, hostname, or state, and even download the stats to present them in your own way!

Available Reports

Filtering your data

At the top of the Dashboard (just under the title that reads “Dashboard”), there are a few ways to filter your data: user signup date, state, or hostname (should you have multiple TurboVote sites).

For Signup date, we recommend using the “Specific dates…” option for the most precise data. Other options such as “Last 3 Months” will display data relative to when you’re accessing the Dashboard. You can also view audience growth over time with Signups by Month and Cumulative Signups by Month in the first section of the Dashboard.

Top-line numbers

There are a few key stats that are placed toward the top of the Dashboard tab for quick reference:

• Your Total Signups: Anyone who created an account on TurboVote when getting help registering to vote, checking their voter registration status or signing up for election reminders. Note: "Signups" and "Users" are used interchangeably. (Preregistration signups are viewable in the Youth User Dashboard.)
• Active Users: Any of your Users who are actively subscribed to email and/or SMS reminders at the time you are viewing the Dashboard.
• Total Signups Through Voter Registration Assistance: Users who signed up to get help registering to vote from TurboVote. TurboVote directed users to their state’s online voter registration site or helped them pre-fill a paper form. This is a count of users who started the registration process with help from TurboVote. Only election officials can register voters.
• Total Signups Through Check Registration Status: Users who checked their registration status and opted to create an account on TurboVote to receive reminders in the future.
• Total Signups Through Get Election Reminders: Users who signed up to receive Election Reminders.

Your audience by tool 

These sections show more information about users who got registration assistance, checked their registration status, and signed up for election reminders. Each section features the top 10 states and additional insights unique to each tool. 

Referral code usage

Use referral codes to understand how users who sign up are arriving at your TurboVote site. Partners can share referral links with these codes in social media campaigns, dole links out to different groups sending their audience to the same TurboVote site, and more to track and differentiate signups.

You can view both Signup by Referral Code as well as Active Users by Referral Code. The Signups by Signup Method and Referral Code report puts these two types of data points side-by-side for easier reference and comparison.

Questions about your data or need help accessing your dashboard? Reach out to partnerships@democracy.works for assistance.